Keyword Advertising: What, Why and Which?

Over the years we  have tried many different keyword's for our various Google Groups and adverts.There is actually no "secret" formula, who can tell exactly what the Google searcher will put in to the search box. 

The main thing to always remember about Google and keywords is not to list 100's. The Google system simply disregards to many keywords and you must remenber that Google auto rotates your adverts for you on your keywords.

This simply means that if you have 5 keyword's, the advert will rotate between five, therefore your advert will receive more exposure.We have over the years learnt that the best way, from our perspective to get your GEM business noticed is to stick to the basics.

When setting up an advert simply pick the most relevant keywords in your first advert group. Now, as explained in our earlier blog, "Google Adwords -5 Top Tips", you should concider setting up a second group of adverts.

Now here is a little secret! Ask yourself this... how many times have you typed "form" and not "from"! Like myself, probably quiet a few times, so instead of just typing Lifestyle, why not type Lifstyle or Lifestle. Simple spelling mistakes are so often made when entering search engine requests.

We have placed a link below to assist you in identifying what responses you would get for using specific keywords, so have a go and see what you come up with.

http://www.freewebsubmission.com/keyword-popularity.html  

Good luck and success with your work from home opportunity.